A new air for Perris
Perris Montecarlo is a boutique parfumaire from Monaco, distinguished by their exotic, high-end scents.
They were looking to overhaul their image by introducing a new style of communication, bold but refined that could better represent the spirit of the brand.
That’s how “La senteur de voyage” (in French “the Scent of travel”) concept campaign was born, with a main Key Visual that could be easily declined and with collateral variation to highlight specific perfumes.
Client
Perris, Monaco