Next level insert advertisement
As a trustful media outlet for its selected audience, Silversea has established a fruitful partnership with Financial Times, both on print and digital formats.
As part of the latest initiative, I was in charge of providing art direction to assure corporate consistency with Silversea’s overall marketing efforts.
I approved images, suggested fonts that could aesthetically match ours and a colour palette in line with our products and destinations.
I made sure that all animations and interactions were 100% responsive with the necessary adjustments for a seamless experience.
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Financial Times, UK